HAPPY:DIGITAL anounces the launch of a new application that challenges TopGear fans on Facebook to find out how much of an ecologist they are, being able to win a test-drive with t...

TV advertising is very cheap in Romania because 11 years ago, when the selling by spot was replaced with the selling by audience points, the prices started at a very low level. Als...

From a total of 2.591.100 Facebook users in Romania, 1.252.440 (48,34%) added their residence city to their profile on the social network, and from these, 24,22% (303.360) are from...

Today, Social Media in no longer only the place where you connect with your family or friends. Brands, large or small, are already using Social Media as a business tool, desig...

HAPPY:DIGITAL developed the Facebook app `Holiday Prize` for HotPants which aims to increase the fan community and to consolidate the already existing one. Starting from the idea t...

Facebook announced three new products during its first Facebook event for Marketers (fMC) on Wednesday 29th in New York. The new products, introduce new opportunities for brands an...

If asked this question, most agencies would get their planners, copywriters and art directors and would devise a plan for a campaign. Ogilvy Brazil chose to respond to th...

According to a study by MediaMind Technologies Inc.. examining more than 300,000 online ads, formats using the Dwell Rate - indicator measures the number of hits obtained from user...

The second edition of OUTLOOK PR it will bring Kenneth Wetzel (Head of Press Office of the U.S. Embassy in Bucharest) to the students for their backstage stories of the press offic...

After a tour of almost two years that targeted cities such as Timisoara, Cluj, Iasi, Sibiu, Social Media Summit reaches for the first time in Bucharest. The event will take place o...

The number of women occupying top management positions in the UK fell in 2011 to more than one quarter reaching lowest point of the last nine years, according to The Guardian (http...

The third edition of Online PR Boot Camp is an intensive training for two days of social media and online PR and marketing communication addressed to people in companies and PR age...

Summit International Communications Consultancy Organisation 2011 ( http://www.iccosummit.org/ ) will take place from September 29 to 30 in Sintra, Portugal, a press release ...

To answer charges of violation of confidentiality of private data of users to the Federal Trade Comissiona last year, Google has launched a campaign \"Good to know\" that concern t...